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Why Should You Worry About Sociocultural Awareness?

Do you need to navigate within a complex, cultural human terrain?
In a culturally, complex human environment, Sociocultural Awareness and Understanding improves the value of your $$ spent to. . .
gain actionable, business intelligence
reduce culture shock and gain cultural understanding
orient and train your employees out to the tactical edge
achieve decisive influence over your niche markets
motivate employees by exploring and evaluating cultural differences
identify potential cultural 2nd and 3rd order effects (pdf - 26kb)  prior to
making any costly changes or investments, or.
taking any interventions

PEM Lens is a Population Effects Modeling tool that picks up cultural patterns, identifies mis-matched cultural expectations, and suggests interventions for motivating people to be culturally adept, cognitively flexible, and socioculturally appropriate through intercultural adaptability. ASI can develop a PEM Lens for you! Click here for a description of a technology-based tool for anywhere, anytime Sociocultural Understanding for increased Cross-Cultural Competency and Effective Decision-making!  Contact us for information on the PEM Lens now!

What does modeling provide? An understanding of the various population differences and causal mechanisms in the sociocultural environment improves business decision making. Your enterprise is able to make better, informed investment choices based on specific, cross-cultural populations and their dynamically changing beliefs. Different population values and beliefs can be determined a priori, and the reactions to policies, technologies, communication patterns, training, and productivity can be simulated.

McCrabb, M. (2002). Effects-based coalition operations: Belief, framing and mechanism. In Second International Conference on Knowledge Systems for Coalition Operations KSCO-2002.

Click on image to expand.

McCrabb, M. (2002). Effects-based coalition operations: Belief, framing and mechanism. In Second International Conference on Knowledge Systems for Coalition Operations KSCO-2002.

Where
can modeling be applied? This awareness and understanding can be applied to international business culture or any situation involving cross-cultural interactions, policies, or procedures. Corporate stratagemical behavior patterns can be tracked and measurements of effectiveness and performance of the population interventions can be collected, analyzed, and re-used for validation purposes.

When are population effects seen? Various time-spans can be modeled from long-term trends in values and reactions to company policies to shorter term trend effects modeled in beliefs, plans, goals, perceptions, and intentions. Both long-term and short-term trends influence population behaviors and business culture.

Who can be modeled? The DEM reasoning system is a meso-level forecasting system designed to model the effects of decisions and responses, based on population beliefs and intentions, from a small number of individuals (e.g. team leaders within a division or members within a team) to larger numbers of small population cells (e.g. various teams or functional collections of employees that must interact).

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